e-Learning

Title:  Analyzing Boot Styles and Fit to Assist Store Customers

Audience:  The learners for this course are local floor workers at Buckles 'n' Boots, ages 18-45 years, that have little to no western boot knowledge. They are new and experienced sales representatives with entry level and intermediate sales education.

Business Problem: Buckles ‘n’ Boots sales representatives have a lack of knowledge about boot styles and their features, leading to difficulty in matching customer preferences and properly assisting customers. 

Solution: Sales representatives will become familiar with boot styles and fit in order to assist and question customers. In one month, Buckles 'n' Boots sale representatives' boot sales will increase by 15%.

Highlights: 

• Relevant purpose

• Continuous scenario

• Chunked content

• Informing visuals

• Interactive information

Process: I analyzed major components, such as audience, content, and business problem, before constructing the valuable design document and storyboard deliverables. I developed and refined the ideas into an e-learning experience, that includes Kirkpatrick's level 2 evaluation, while implementing level 3, on the job observation of behavioral changes and level 4, sales data.

Tools: Articulate Storyline, Canva

Lessons Learned: I would love to implement 360° images for the learner to manipulate and observe boot characteristics. The real challenge with this work was finding appropriate graphics for the content.

Title:  Nurturing Communication for a Trusted Home Owner Relationship

Audience:  Located in Southwest Missouri, the learners for this course are new and experienced project managers for a home building contractor company. The learners are mostly male, ages 30-50, and have previous building experience.

Business Problem: Project managers are not focused on maintaining trust with clients and ensuring they are communicating the building process. The company needs to create a process for project managers to maintain communication with clients and improve client understanding of needs/delays of the house build. 

Solution: Project managers will follow a communication schedule and provide a home build process timeline for the client. Customer reviews will improve by 25% on company communication. 

Highlights: 

• Interactive information

• Engaging scenario

• Chunked information

• Friendly usability

• Activates prior knowledge

Process: I analyzed major components, such as content, business problem and learning objectives. I then developed and refined the ideas into an organized learning solution, that includes Kirkpatrick's level 2 evaluation. Level 3 and level 4 evaluations are to be carried out through interviews and customer review data following the training.

Tools: Articulate Rise, Canva

Lessons Learned: I would include a video introduction and a video summary, a visual job aid,  and provide linked resources to the company created building timeline and/or communication schedule.